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Netflix’s ‘All of Us Are Dead’ Ad Makes It to New York Times Square


“All of Us Are Dead” is living the hype after landing on the iconic New York Times Square electronic billboard.

As the Netflix series took the industry by storm, the streaming giant introduced the newest K-zombie flick to the American audience in an extraordinary way.

The 12-part episode series lit the skyline, showing the highlights of “All of Us Are Dead.”

Shared by Netflix Korea, a series of posts featured familiar faces like Park Solomon, who played campus crush Lee Soo Hyeok, and Ha Seung Ri as the badass archer Jang Ha Ri.

According to Flix Patrol, the suspense-thriller Kdrama was hailed as the number one Netflix TV show after making its worldwide debut on January 28.

Unfortunately, following its week-long reign, “All of Us Are Dead” didn’t make it as the leading Netflix TV show in the United States. As of this writing, the novel-based romantic drama “Sweet Magnolias” is the overall number one Netflix show in America.

Interestingly, this isn’t the first time the “All of Us Are Dead” advertisement has piqued the public’s interest. The K-zombie series’ advertising went viral ahead of its highly anticipated launch, particularly in Thailand, South Korea, and Philippines.

Netizens tweeted photographs of a blood-splattered yellow bus driving through Thailand’s busiest streets. What makes it even more intriguing is how it resembles a terrible scene in “All of Us Are Dead” in which a bus is filled with flesh-eating zombies.

Meanwhile, in the Philippines, large billboards have appeared across the country showing scenes from the film series, turning it into classroom “memes” that students can relate to.

Netflix’s marketing team established a high standard with the Kdrama advertising, which used enormous LED displays to simulate windows.

On the other hand, an activity center inside a mall in South Korea was transformed as a classroom where the public could take photos with standees featuring the “All of Us Are Dead” characters.

All Of Us Are Dead Season 2

With the worldwide frenzy produced by the latest K-zombie film, “All of Us Are Dead,” director Lee Jae Gyu teases the prospect of a season 2 of the Netflix series.

In an earlier interview, he stated that the Kdrama features various storyline lines that might be expanded into a new sequel, such as the zombie story and the evolution of Choi Nam Ra and Yoon Gwi Nam’s characters.

“A lot of settings, scenes and directions were produced intentionally to expand the story into a new season, which includes the introduction of the new zombie races – immune and immortal.”

He went on to say that the sophomore season will focus on zombie survival and that he intends to show people a new season.

To recall, the latter part of the Kdrama depicts zombies evolving into a different type of flesh-eating creature, making them appear immortal.

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